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Money management can be intimidating. Fortunately, most of us only need to know a few basic principles to get our financial houses in order. Learn these principles in this comprehensive overview of what everyday people need to know to make good financial decisions. Using a scientific, evidence-based approach, Professor Finke shows how humans are hard-wired to make emotional decisions that often run counter to the best course of action when it comes to finances – and gives tips for how to avoid these common mistakes.
The goal of money management is to maximize our happiness at every stage of our lives. Whether you are a novice investor or a seasoned pro, starting your first job or contemplating retirement, these 24 straightforward lectures are an excellent primer for making successful financial decisions at every stage of your life. Professor Finke takes you on a tour of some of the most widely available financial products and tools, from mutual funds to life insurance to college savings accounts, and he offers evidence-based guidance for building a financial strategy.
After reviewing the psychology of decision-making – and how our instincts often steer us wrong when it comes to loss aversion, risk tolerance, and information overload – Professor Finke explains the “life cycle theory” of financial planning. This eye-opening theory offers a framework for making financial decisions based on the different stages of your life, and it will give you an entirely new perspective on money management. The goal is simple: to get the most out of your money across time.
While everyone’s life is different, the information and sound advice in this course will empower you to create your own financial plan to reach your goals. From setting financial goals and managing debt responsibly to investing in home ownership and preparing for retirement, Professor Finke provides a worry-free approach to handling all aspects of your financial life.
Professor Michael Finke is a Professor of Personal Financial Planning and Director of the Retirement Planning and Living Consortium at Texas Tech University, where he leads the doctoral program-considered the premier academic program in financial planning. He has doctoral degrees in Consumer Science from The Ohio State University and in Finance from the University of Missouri.A longtime advocate for ethical financial advice, Professor Finke is the former president of the American Council on Consumer Interests and serves as an expert on regulatory and legal issues related to financial planning. He is the author of numerous award-winning research articles in the fields of retirement income, investment advice, and investor decision-making. He has also received numerous awards as an instructor of a wide range of financial planning courses, from basic undergraduate personal finance to doctoral-level research methods.He frequently speaks at industry and academic conferences on advanced financial planning topics. As an expert on personal finance issues, Professor Finke has appeared in the national press, including the Wall Street Journal, the New York Times, USA TODAY, Kiplinger’s Personal Finance, and SmartMoney. He is also a frequent guest on national radio shows, such as NPR’s On Point with Tom Ashbrook.
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