Affiliate marketing is a complicated, multidisciplinary practice that is often misunderstood. At its heart, it is a performance-based marketing technique in which affiliates are financially rewarded for sending customers to another website to purchase goods or services. If you have a website, blog, or other online property, you too can earn money through affiliate marketing. Expert Geno Prussakov explores basic principles, from payment models to typical affiliate agreements; winning tactics and techniques, as well as roadblocks to future earnings; and the day-to-day practices that result in a successful affiliate marketing strategy.

Topics include:

• Define an affiliate in terms of online marketing.
• Identify the most widely-used affiliate payment model.
• Describe ten types of affiliates.
• Recall the two types of affiliate platforms.
• Explain three considerations to take into account before building an affiliate website.
• Recognize three kinds of leaks.
• Define monetization.
• Summarize the characteristics of pay-per-call marketing.

About the Author

Evgenii “Geno” Prussakov is a keynote speaker, award-winning digital marketing expert, and educator.

Geno is founder and CEO of AM Navigator—a top online marketing agency. As an affiliate marketing expert, Geno contributed to online marketing successes of brands such as Forbes, Hallmark, Medifast, Skype, AWeber, HubSpot, Travelex Insurance, and hundreds of smaller businesses. Geno is also an author of four books and numerous video courses, which cumulatively have trained more than 50,000 of marketing professionals worldwide. He is a graduate of the University of Cambridge.

Product Details

• Full Video Tutorials
• Video File Format: MP4
• Skill Level: Intermediate
• Video Duration: 2h 27m
• Instructor: Evgenii “Geno” Prussakov

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