“Enlightening…. He writes fluently and has structured his tale artfully…. Most impressive of all, Mr. Bissonnette refuses to gratuitously trumpet his story as an emblematic critique of American culture, human folly or entrepreneurial greed—though of course it is all that and more.”
—The Wall Street Journal“Thanks to Bissonnette’s balanced and thorough reporting, the account of Ty Warner, founder of the Babies, becomes a portrait of a creator obsessed with perfection, making money in a business he loved, in a company built on his dreams.”
—Booklist“Bissonnette offers a crisp, investigative and presumably unauthorized biography of creator Ty Warner, 70, and a look at the rise of Beanie Babies and their swiftly ensuing three-year consumer craze… A spicy portrait of a taciturn toy magnate made entertaining with sensationalistic testimonial.”
—Kirkus Reviews

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