The Great Reset: How New Ways of Living and Working Drive Post-Crash Prosperity
From Richard Florida, author of the bestselling books The Rise of the Creative Class and Who’s Your City?, comes a book that frames the economic meltdown of 2008–09 not as a crisis but as an opportunity to “reset.” In doing so, he paints a fascinating picture of what our economy, society, and geography will look like—of how we will work and live—in the future.
About the Author
RICHARD FLORIDA is one of the world’s leading public intellectuals. Currently Director of the Martin Prosperity Institute and Professor of Business and Creativity — both at the Rotman School of Management, University of Toronto — he is also founder of the Creative Class Group, an advisory services firm, charting new trends in business and community. Author of such bestsellers as The Rise of the Creative Class and Who’s Your City?, he has written articles for the Atlantic Monthly, the New York Times, the Globe and Mail, the Wall Street Journal, the Harvard Business Review and the Boston Globe. He has also been appointed to the Business Innovation Factory’s Research Advisory Council and serves as European Ambassador for Creativity and Innovation.
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