Planning and Management of Meetings, Expositions, Events and Conventions

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Categories E-Books, Hospitality & Tourism Tags Events and Conventions, Expositions, Planning and Management of Meetings

Planning and Management of Meetings, Expositions, Events and Conventions, Global Edition

For courses in meeting, event, and convention planning.

Current, concise, and insightful―a modern guide to planning successful events

Planning and Management of Meetings, Events, Expositions and Conventions, 1e is the first text of its kind to focus on planning (in addition to event management), and incorporates the Meeting and Business Events Competency Standards (MBECS). It is the most up-to-date book on planning and management in the meetings, expositions, events, and conventions (MEEC) industry and covers a wide range of topics dealing with these two crucial functions. The text follows a practical, hands-on approach and is an excellent resource for college courses, employee training, and professional reference. Developed as a collaborative work, the text features contributions from some of the best and most notable practitioners and educators in the field.

Teaching and Learning Experience

This text will provide a better teaching and learning experience―for you and your students. It provides:

Preparation for careers in event planning: The text follows a practical, career-focused approach.
Professional insight: Chaptersinclude advice and best practices from numerous industry insiders.
Effective review tools: Learning and review tools facilitate understanding and promote skill mastery.

About the Author

“George G. Fenich, Ph.D.” was a practitioner in the hospitality industry before joining academe in 1985. He is a Professor in the Lester E. Kabacoff School of Hotel, Restaurant, and Tourism Administration at the University of New Orleans. His doctoral dissertation entitled “The Dollars and Sense of Convention Centers” is one of the seminal works on the subject. Dr. Fenich has written over 25 articles in academic journals and has made almost 75 presentations at national conventions, including those of the Professional Convention Management Association, the International Association of Convention and Visitor Bureaus, and the Association for Convention Operations Management.