An award-winning news anchor presents methods for better communication in any business environment
During her 20 years in broadcasting, award-winning news anchor Suzanne Bates conducted more than 10,000 interviews, during which she witnessed business leaders, politicians, and celebrities at their best and worst. Now a top CEO communication coach, Bates is renowned for her uncanny ability to transform even the shyest oratorical mouse into a public-speaking lion. In Speak Like a CEO, Bates:
- Reveals the secrets for communicating in any situation
- Describes simple techniques for acing speeches, presentations, media interviews, Q&A sessions, business meetings, and more
- Outlines self-improvement plans that can easily be customized to your needs
- Shares secrets from top leaders, including Mario Cuomo’s technique for overcoming stage fright and Colin Powell’s secret for projecting authenticity
Reviews
“Speak like a CEO is a must-read for any professional who recognizes the key to success: building relationships. Whether you’re giving a speech, meeting with employees, or networking with potential customers, this book will teach you how to master the art of communication so you can convey your message with warmth, authenticity, and conviction. If you want a big edge over the competition, you need to read this book!”
–Cheryl Richardson, author of Take Time for Your Life
“In Speak Like a CEO Suzanne Bates provides clear and wise advice on how to find our authentic voice. This is a truly valuable book.”
Ken Blanchard, Co-author The One-Minute Manager(R) and The Secret
“It is neither the smartest nor the hardest working CEOs who succeed in business. It is the ones who best communicate their firm’s vision to customers, vendors, and employees. Speak like a CEO shows you how.”
–Tom Stemberg, CEO of Staples
“Must reading for anybody who wants to make a connection–whether it’s through a TV screen, in a boardroom, or on a stage.”
–Miles O’Brien, CNN news anchor
About the Author
Suzanne Bates is a communication consultant to a host of prestigious clients, including Mellon Financial, State Street Bank, Ernst & Young, Sun Life, Dreyfus, Citistreet, Sepracor, and Cabot Corporation. For two decades she was a top-rated anchor with WBZ-TV, Boston; WCAU, Philadelphia; and WFLA-TV, Tampa-St. Petersburg. She is a member of the Leadership Council of Harvard University’s Center for Business and Government and is an Associated Press News Award winner.
Product details
- Full PDF E-Book Included
- Good Quality PDF for Print
- Publisher : McGraw-Hill Education; 1st edition (April 21, 2005)
- Language : English
- Print length : 240 pages
- ISBN-10 : 007145151X
- ISBN-13 : 978-0071451512
- Secure Download with Google Drive