The Step-by-Step Guide to Building your Thought Leadership on LinkedIn
Generating business, reaching new clients, or acting as a spokesperson for your company or product—there are many benefits to building your thought leadership on LinkedIn. Whether you are a seasoned professional or just starting out, Alexandra Galviz (“Authentic Alex”) can help. Alex is a Linked Top Voice for the UK and the cofounder of #LinkedInLocal. In this course, she offers a step-by-step guide to using LinkedIn to reach audiences and establish your expertise.
She explains how to craft an authentic voice, grow your audience of brand ambassadors, and create courageous content. Each chapter is filled with examples of her favorite thought leaders in the UK, from entrepreneurs to business leaders. By the end, you’ll be sharing your stories in an authentic and relatable way and creating a deeper connection with your network.

About the Author
Alexandra “Authentic Alex” Galviz is a branding and strategy coach, speaker, and Top Voice on LinkedIn.
By day Alex coaches C-suite execs, consultants, entrepreneurs, and businesses on how to get noticed on LinkedIn and leverage the platform to achieve their goals. By night she turns into a superhero LinkedIn blogger under the hashtag #AuthenticAlex. Every single thing that you’d be scared of sharing publicly, she’s written or spoken about.
In between Alex trains apprentices and graduates, creates digital content, and speaks at universities, career fairs, and social mobility events.
She is also cocreator of #LinkedInLocal, the biggest hashtag campaign on LinkedIn, and LocalX, a community consulting startup helping businesses create, nurture, and scale their communities.
Product Details
- Full Video Tutorials
- Video File Format: MP4
- Skill Level: Appropriate for all
- Video Duration: 34m 58s
- Instructor: Alexandra Galviz
- Language: English